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This web page gibraltarmailboxes.com has the following on the homepage, "Combining security and aesthetics for maximum peace of mind." We saw that the website also said " Offering a wide range of styles, materials, sizes and colors." It also said " When its time to replace your mailbox, Gibraltar has the right product for your needs. Choose the right mailbox for your home. As the residential mailbox industry leader, Gibraltar Mailboxes is devoted to providing customers with durable, high-quality products that meet your individual needs." The header had mailbox as the highest ranking optimized keyword. It is followed by mailboxes, posts, and post mount which isn't as ranked as highly as mailbox. The next words gibraltarmailboxes.com used was wall mount. best mailboxes was included but might not be viewed by search crawlers.